Creating a new brand identity and website for a rapidly growing private jet airline.
KlasJet.
25k
Unique monthly website visitors
450,000
Video views
3
Major national broadcasts
Brief
• Create a brand identity epitomizing KlasJet as a premium airline that appeals to VIP and business charter clients worldwide.
• Design and build a website that gives the brand an online presence that provides cut-through in a saturated market.
Solution
• We created a suite of premium assets based upon a new brand proposition, “Your Exceptional Flight”.
• Designed and developed a new website, revamping the content and visuals to match the quality of aircraft and service.
• During the project, we also spotted an opportunity to align the brand with Eurovision – a great brand fit.
• Lead the pack on supporting The Roop’s ‘Discotheque’ song entry through their ‘Yellow Wave’ campaign.
• We devised, shot, and produced a music video accompanying the Roop’s track, showcasing the VIP travel experience. In just 5 days we connected KlasJet to one of Europe’s hottest properties, driving traffic to the newly revamped website.
